Physical Activity and Sport Strategy

Publication Type: Physical Activity and Sport Strategies | Publication Date: 06 October 2022

The Greater Norwich Physical Activity and Sport Strategy (PASS), published in Summer 2022, sets out our vision for increasing levels of physical activity and sport in the Greater Norwich area. This strategy replaces the 2014 Sports Facilities and Playing Pitches study, which was previously used to inform decisions around sport and physical activity infrastructure.

The PASS was match funded by Sport England and developed in accordance with their Strategic Outcomes Planning Guidance. The strategy provides recommendations to implement an integrated and more inclusive understanding of physical activity and sport, considering its effects on mental as well as physical health whilst also seeking to address barriers to participation.

This updated strategy introduces a broader approach, which moves away from only considering physical activity in relation to that which is undertaken in a sports facility. It also recognises the importance of informal forms of physical activity such as walking for pleasure or opting to cycle to work instead of using the car.